California high school delivers a broadcast media program with Wirecast

The broadcast media program at Whitney High School, a public high school in Rocklin, CA, stands out as one of the most successful programs of its kind in the country

Using Telestream’s Wirecast live video streaming production software, the students produce a 15-minute daily newscast, which features news, sports and lifestyle segments. Called Unleashed, the program has now expanded into a full-fledged community television station, branded as WCTV19, which is watched on the school’s campus-wide TV channel, as well as on two local cable channels, and on the school’s social media outlets.


“I want our students to develop classroom-to-career skills, and to get a feel for every aspect of broadcast news production in a very professional atmosphere. This program is designed to teach them broadcast journalism skills, and then apply those skills to actually producing all of the features and content that we need to make Unleashed a professional looking newscast,” explains Ben Barnholdt, Teacher/Director of the Broadcast Media Program at Whitney High School.


User-friendly program

As an all-in-one live production and streaming system, Wirecast is now central to the school’s broadcast studio and remote production workflow and distribution. WCTV19 completes with a studio with a news set, HDTV studio cameras, a teleprompter, microphones, and a bluescreen background. During the production, a student crew runs the cameras and teleprompters in the studio. In the control room, a separate student crew handles the technical execution of the show.


While Wirecast integrates the functionality of a video production switcher, Barnholdt has one student switching the four camera feeds using a third-party production switcher. Then that switcher’s output flows in real-time into Wirecast where the show’s finishing touches are added.


“Wirecast is a very user-friendly program that our students pick-up quickly, including how to bring in media files, such as graphics and video clips, from hard drives. Because of its many pre-sets, our Wirecast workflow is fairly automated, and we can now have a show put together and ready to roll in just 40 minutes,” says Barnholdt.


Social media

WCTV19 streams to many online and social media destinations via ESE Networks, a CDN and Telestream partner. Using the hashtag #whsunleashed, any student in the school can post pictures and videos to social media, such as Twitter and Instagram, that the Unleashed team can aggregate. They capture on-screen graphics and video clips of interest from their social media sites at very high quality using ScreenFlow from Telestream. These assets are moved into Wirecast, which keys them into the bluescreen background on-set.


“Wirecast enhances our show by allowing us to chromakey news graphics and videos into the blue screen behind the anchor desk. It also makes it easy to display CG text and lower-third supers, and add transitions and effects, all from a single user interface,” he adds.

TM Broadcast International

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