1+1 Media Group in the Ukraine Monitors Multiplatform TV in the Cloud with Qligent

Qligent, Broadcast Magazine, magazine broadcast
1+1 Media Group is a large media conglomerate serving the Ukrainian population with a variety of television and online news services The broadcast division comprises four terrestrial and four satellite TV channels, and a production arm, 1+1 Production, which creates a variety of original programs and works with external media companies to adapt international programming ...

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Measuring Up To PROVYS

PROVYS, Broadcast Magazine, magazine broadcast
Accurate measuring of audience viewing behaviour has always been of crucial importance for a broadcaster’s competitive advantage. Modern technology and software development enable the sophisticated collection of data which very accurately reflect TV audience viewing patterns   One of the main players in the monitoring market is the Nielsen Group, a global technology expert in ...

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