Front Porch Digital announced that Andy Hurt, the company’s vice president of product management and marketing, is a featured speaker at Telefónica’s “Media Cloud Day” in Madrid on Monday, Dec. 2. Telefónica provides cloud services for broadcast clients in Spain, Portugal, and South America based on Front Porch Digital’s LYNXSM cloud-based CSM service. Taking place from 10 a.m. to 2:30 p.m. in the Telefónica District auditorium, “Media Cloud Day” is an opportunity for the service provider’s clients to learn about how they can manage large media archives in the cloud.
Hurt will participate in a roundtable discussion, “The Digital Archive and the Cloud,” in which speakers will discuss the future of digital file-based workflows over the next decade and the role of telcos in the convergence of broadcast and broadband. Participants will learn about how broadcasters in Europe and the rest of the world are managing the rapid transition to digital and broadband technologies, and about the main drivers for companies to move to a file-based, managed-service model for digital archives.
Hurt has more than 13 years of experience leading product development, management, strategy, and operations in multiple global technology organizations. He served as senior director of product development and delivery at Level 3 Communications®, as senior director of product solutions at First Data, and as general manager of product operations and finance at DISH Network. Hurt has an MBA in international management from the Fisher Graduate School of International Business at the Monterey Institute of International Studies and a bachelor’s degree in Spanish from the University of Kansas. He is certified as a New Product Development Professional from the Product Development and Management Association.
“Telefónica is to be commended for offering programs such as ‘Media Cloud Day’ to help its clients ease the transition from broadcast distribution to broadband distribution,” Hurt said. “We’re looking forward to helping Telefónica show how cloud services can help provide cost-effective and future-proof approaches to media archiving and CSM.”