Globosat kicks off World Cup with help from Ross Video
Ross Video announced that Globosat is using Ross Video products to deliver high-quality coverage of the 2014 World Cup. Launched in 1991, Globosat leads the Brazilian pay TV market and has 33 channels and more than 1,800 employees. Globosat delivers entertainment, information, and leisure programming via channels including Rede Telecine, SporTV, GNT, Multishow, Globonews, Viva, Gloob, +Globosat, Universal Channel and Canal Brazil.
“Ross Video’s Furio Robotic Cameras are playing a leading role in production of shows from Globosat’s spectacular Glass Ball studio on Fiscal Island,” said Juan Carlos Ortolan, Ross Video’s Director of Sales for Latin America. “This studio is hosting SporTV channel’s primetime daily FIFA 2014 show, which is considered to be the most-important daily show of the World Cup.”
The Furio Robotic Cameras are being used by Globosat for camera automation and to support data tracking for the augmented reality elements. A Ross Video Carbonite production switcher with a C2 panel is being used to run the show from the Glass Ball Studio while openGear is being used for sync generation, distribution and down conversion.
“Getting everything ready in time for the start of the World Cup was a significant challenge, and we were delighted with the stellar support we received from Ross Video to help make that happen,” said Lourenço Carvano, Technology Manager for Globosat. “Since its inception, Globosat has been a pioneer in Brazilian broadcasting, Ross Video’s products make it easy for us to continue to explore new technologies and deliver exceptional live productions for what is arguably one of the most important sporting events of the year: the 2014 FIFA World Cup.”
Globosat is also using Ross Video equipment at its headquarters in Rio de Janeiro where an NK-3G34 router is being used for 4K quad 3G link routing, and a Carbonite switcher is being used for 4K routing, mixing and keying.
“We’re very excited that Globosat is using Ross Video’s Carbonite production switcher to produce 4k routing, mixing and keying for the 2014 World Cup,” added Jeff Moore, Executive Vice President and Chief Marketing Officer for Ross Video. “For us at Ross, it’s about helping our customers not only meet their production goals, but also make their productions better and easier through improved workflows, tight integration between products, and tailored automation.”