Qligent has developed a new As-Run feature exclusive to its Qligent Vision platform. As integrated within Vision, the new As-Run feature uses an imported as-run log to analyze whether vital secondary program events, like SCTE-35 ad insertion triggers and ratings watermarks, aired as planned, and also improves the compliance verification process of loudness, EPG tables, and closed-captioning. The application then produces a consolidated as-run report as an overlay to the program schedule in near-real-time.
Set to debut at the upcoming IBC2018—taking place from Sept. 14-18, 2018 at the RAI Conference and Exhibition Center at the Amsterdam RAI—this new capability provides monitoring by exception to pinpoint precisely where, when and why secondary events failed to execute properly along any of a broadcaster’s downstream distribution channels. Qligent will demonstrate its new As-Run capabilities and the entire Vision platform at Stand 8.E47.
“Until now, there hasn’t been an easy way to determine if SCTE-35 ad insertion triggers occurred at the right moment in relation to the network’s planned commercial break,” said Ted Korte, COO, Qligent. “If the playout of an ad triggers too soon or too late, it could clip the head or tail of a spot, resulting in the need for a ‘make good,’ and a potential loss of revenue. And if closed captioning isn’t present, or audio exceeds acceptable loudness levels, a station could incur fines for non-compliance. By calling attention to secondary event anomalies in relation to where in the programming, this new feature can save broadcasters money by reducing their exposure to fines and lost advertising revenues.”
According to Korte, in addition to bottom-line savings, this new application helping broadcasters take smarter, swifter corrective action, meet their mandated responsibilities, and ensure a higher operational Quality of Service (QoS). This is due to how the As-Run feature time-accurately reconciles what actually aired with the program schedule, providing all important details in an easy-to-comprehend format.
This new feature also saves broadcasters significant amounts of time and effort by enabling them to search for specific clips or segments of primary program events, such as TV shows, commercials, and IDs, as well as secondary events. Once located, the search function can link them directly to where that item is in the program schedule, and they can also play or export the selected clip segment.