Ross Video’s acuity proves its ranking with live 4K tennis production

 

Ross Video

 

The ATP World Tour Finals have been running all this past week at London’s O2 arena and the event provides a thrilling finale to the men’s 2014 tennis season, with the sport’s top ranking players – including Murray, Federer andDjokavic– battling to end their competitive year on a high. As part of this year’s event, Ross Video was invited to partner with Gearhouse Broadcast, one of Europe’s leading system integration companies, to provide live 4K productions throughout the tournament.

With Hitachi already on-board providing four 4K cameras, Gearhouse Broadcast needed a production switcher for the week-long event, and Ross Video’s latest Acuity switcher represented the perfect doubles partner. Launched earlier this year at NAB, the Acuity is Ross Video’s flagship switcher and offers a compelling blend of performance, flexibility and aesthetic design. Capable of switching SD, HD, 3G and 4K content, the Acuity looks set to become one of Ross Video’s most successful products and has consistently proven itself during a series of 4K technology demonstrations this year. Simon Brooke has been working with Gearhouse Broadcast and the Acuity switcher all week and he notes “What can I say about the Acuity? Flexible, powerful and it looks great too!”

Andy Newham, Ross Video’s Business Development Manager for Switchers in EMEA, is delighted with the performance of Acuity this week. “This event has provided the ideal opportunity for us to demonstrate the power and performance of Acuity at the highest level of live 4K sport production. Live production is always a demanding environment, especially when it comes to sport, and Acuity has met all of the challenges faced this week with ease”.