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Combined Grass Valley and SAM will demonstrate its integration strategy

NAB Show attendees will learn about combined product lines and long-term strategy Approximately five weeks after Belden Inc. completed its acquisition of Snell Advanced Media (SAM), Grass Valley, a Belden Brand, is making big strides to combine SAM products and Read More

Grass Valley and SAM will exhibit on a single stand at NAB, after the acquisition

Grass Valley anticipate executing an aggressive external communications effort at 2018 NAB Show As we reported last week, Grass Valley has completed an acquisition of Snell Advanced Media (SAM). Now, Grass Valley has given us more details about the new Read More

SAM appoints Sandra White as VP North America Sales

White brings 16 years of experience as a sales leader within broadcast, media and telecommunications SAM announces the appointment of Sandra White as the VP of Sales for North America, starting 30th October.  Sandra is regarded amongst the target customer Read More

National Theatre Live delivers its first HDR production thanks to SAM

SAM’s Kahuna running FormatFusion4 allows seamless multi-format production Snell Advanced Media (SAM) today announced that the UK’s National Theatre has delivered its first HDR/UHD production thanks to SAM’s latest Kahuna production switcher. The two-part live broadcast of the National Theatre Read More

SAM adds HDR capability to its Kahuna production switcher range

New FormatFusion4 multi-format technology supports any combination of SD, HD, 1080p, 4K, SDR and HDR Snell Advanced Media has announced the latest release of its FormatFusion software. This latest version, FormatFusion4, adds HDR capabilities to its Kahuna production switcher range. Read More

UEFA delivers the world’s first UHD IP remote production trial, in conjunction with SAM and Gearhouse Broadcast

UEFA live remote UHD production tests used SAM technology during the 2017 UEFA European U21 Championship Final   UEFA has delivered the world’s first uncompressed UHD remote production trial during the 2017 UEFA European Under-21 Championship Final, held in Poland Read More

SAM appoints Boxer as a strategic partner in the UK

SAM partners with Boxer Snell Advanced Media (SAM) announces it has appointed Boxer as a strategic partner in the UK for its range of live production, infrastructure, media management and workflow solutions.   Boxer has been working for over 25 Read More

SAM supports BT Sport’s first 360/VR UHD production of Champions League final

BT Sports used LiveTouch replay and highlights system from SAM Snell Advanced Media (SAM) has announced that BT Sport has used its LiveTouch replay and highlights system for its first ever 360/VR UHD production of the UEFA Champions League final Read More

SAM appoints former Tandberg Television head as president and CEO

Mr Cooney has created over $2bn of additional enterprise value in his two previous CEO roles Snell Advanced Media (SAM) has appointed former Tandberg Television President Eric Cooney as President and Chief Executive Officer. Mr Cooney, who has over 20 Read More

Hong Kong’s TVB adopts SAM equipment for its first UHD OB truck

As SAM announces, TVB has purchased Kahuna switcher and IQ Modular infrastructure Snell Advanced Media (SAM) has announced that Hong Kong’s largest broadcaster, Television Broadcasts Ltd. (TVB), has invested in its flagship Kahuna multi-format live production switcher and IQ Modular Read More