Top broadcasters delivered their U.S. Presidential Election Coverage with Matrox and Vizrt
Matrox® Video has announced that the integration of Matrox broadcast developer products with Vizrt software tools and graphics enabled hundreds of news stations—representing about 90 percent of the world’s foremost broadcasters—to present “cutting-edge, interactive” newsroom graphics to an estimated four billion viewers of U.S. presidential election coverage.
Leveraging Matrox SMPTE ST 2110 network interface controller (NIC) cards and SDI input/output ,video cards, Vizrt’s range of broadcast software tools and graphics enable newsrooms around the world with high-density 4K and HD workflows to deliver real-time election updates. With state-of-the-art touchscreen walls, maps, and augmented reality—all powered by the collaboration between Vizrt and Matrox—viewers around the world were “informed and engaged” by live election night updates and projections.
“Vizrt is dedicated to providing broadcasters with the tools to be able tell stories in the most interactive and informative way possible,” said Gerhard Lang, chief technology officer, Vizrt. “With events like U.S. presidential election coverage, newsrooms need to update viewers with new data on a minute-by-minute basis, while making those updates engaging and comprehendible. The Matrox ST 2110 NIC and SDI I/O cards equip our technologies with the robust and reliable performance required for such events.”
“Matrox Video is proud to be working with an industry leader like Vizrt to provide dynamic newsroom graphics solutions that make these important moments in history so exciting to watch,” said Francesco Scartozzi, VP of sales and business development, Broadcast and Media Group at Matrox Video. “Matrox ST 2110 NIC and SDI I/O cards are built for optimal performance, flexibility, and scalability, and what we saw on election night is just the tip of the iceberg of what these technologies can accomplish.”