IABM announced the winners of the new for 2025, IABM Impact Awards, sponsored by AVIXA, at a ceremony held from 6:00–7:00pm on Saturday 13 September at IBC in Amsterdam. This edition, the awards featured a record number of entries submitted, as it has claimed in a statement.
The IABM Impact Awards were open to both members and non-members. Saleha Williams, CEO of IABM, explained: “The launch of this year’s IABM Impact Awards has been met with incredible enthusiasm, and tonight’s winners exemplify why. Each has delivered something outstanding – whether through new technology, bold leadership, or projects that inspire meaningful change. These awards are about shining a light on the positive contributions shaping our industry’s future, and it has been a privilege to celebrate them here at IBC.”
The Winners
Outstanding Innovation Award
DMC Production/ Grass Valley/ Broadcast Solutions/ Ziggo Sport
Technology Catalyst Award
Alistair Horne – Hornets Tech
Visionary Leadership Award
Louis Hernandez Jr. – Grass Valley
Pro AV Changemaker Award
Bitfocus
Sustainability Champion Award
Grass Valley AMPP
Community Impact Award
Bitmovin
Trailblazer Award
Stacey Moorcroft – Ross Video
Rising Star Andrew Jones Award
Olivia Peacock – Red Bee Media
Transformational Project Award
Jio Star India / Postudio / Planetcast
Industry Partnership Award
TAMS on Amazon Web Services (AWS)
The judges
The IABM Impact Awards were judged by an internationally panel of broadcasters, organizations, consultants and media:
- Luiz Padilha – President, Padilha Consulting (Head Judge)
- Andrea Berry – EVP, Operations & Technology, NBCUniversal
- Sarah Joyce – Chief Global Officer, AVIXA
- Vijaya Cherian – Publishing Director, BroadcastPro Middle East
- Phil Sandberg – Publisher, Content + Technology
- Seth Rogers – Director AI, Kendryl
- Carrie Wootten – Managing Director, Media Talent Manifesto
- Geir Børdalen – Head of Technology Portfolio, NRK
- Matt Stagg – Creative Technologist, MTech Sport
Luiz Padilha, as Head Judge, commented: “The quality of entries this year was outstanding. Every category featured several submissions that could have been worthy winners, which made the judging process both challenging and rewarding. This year’s awardees demonstrate the breadth of innovation and the real, measurable impact that is being made worldwide”
The ceremony, sponsored by AVIXA, brought the MediaTech community together at the IABM Hub during IBC2025.












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