Anevia and TR Services are chosen by SBB operator to develop its B2B hospitality offer


Anevia announces that Serbian cable operator SBB has selected IT systems integrator TR Services and Anevia’s Flamingo head-ends to develop its hospitality offer and provide hotels with an unrivalled selection of content.


SBB, the leading digital and analogue cable television, Internet and landline telephony operator in Serbia, aims to reinforce its presence in the B2B market. To this end, in April 2018, it signed a Frame Agreement with TR Services, Anevia’s certified re-seller in the region since 2012, sealing a strong partnership between the two companies.


The Flamingo head-ends were chosen as part of a project to capture an IP bouquet and transform it into coaxial multicast streams that are compatible with hotel buildings’ coaxial structure and capable of offering high-performance TV services. They are already available in a number of hotels that have subscribed to the SBB offer.


“Flamingo’s modularity and scalability were undoubtedly the decisive factors in making our choice,” commented Dragan Bilic, Director of TR Services. “By embedding a coax modulation and the ability to create virtual internal channels, Flamingo IPTV head-ends are the perfect fit. Furthermore, with the scalability feature, hotels can easily provide multiscreen services and pause-TV to offer their guests a real home experience.”


“We are thrilled to sign this agreement, which opens the door to many success stories to come in Southeast Europe with TR Services,” added Slaviša Danilović, Pre-Sales Engineer at SBB Solutions. “There is a real need for this type of product in the region, and Flamingo’s modularity makes it one of the most flexible head-ends on the market, as it can be embedded in any infrastructure, be it coaxial, IP, WiFi or hybrid. Furthermore, as part of United Group, the leading telecommunications and media platform in Southeast Europe operating in six countries of the former Yugoslavia, we can take advantage of Anevia’s Cloud Monitoring Platform that allows us to survey our installations throughout the region in real time.


“Thanks to TR Services’ network of partners and United Group affiliates in the whole Balkan region, there are countless opportunities for development here,” commented Natalia Shapkina, Anevia’s Head of Strategic Partnerships for the hospitality industry. “We are delighted to support SBB and TR Services in order to raise our cooperation to a new level and to expand our operations in Eastern Europe.”

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