CABSAT celebrates 30th anniversary, returns to Dubai World Trade Centre in 2024

CABSAT, the premier event for content, broadcast, satellite, media, and entertainment in the Middle East, marks its 30th anniversary with its eagerly awaited comeback to the Dubai World Trade Centre from May 21st to 23rd, 2024. Also making a comeback is the second edition of the co-located event, Integrate Middle East, the leading forum and sourcing platform for the global Pro AV and media technology community, connecting industry leaders with integrated solution buyers from various sectors including education, media, entertainment, hospitality, retail, and communication.

Over the years, CABSAT has evolved to keep pace with the latest trends and technologies in the MEASA region. Organized by the Dubai World Trade Centre in collaboration with key stakeholders from the MEASA media industry, it features insightful presentations, panel discussions, workshops, product demonstrations, and technology master classes, fostering a culture of knowledge exchange.

Middle East leads the future of content creation

In 2024, the Middle East’s media and entertainment market is projected to reach USD 42.72 billion, with a projected CAGR of 9.41 percent, expected to reach USD 66.99 billion by 2029. The region continues to be a major destination for filmed content, broadcast, and satellite industries, transitioning significantly from a content consumption market to a content creation hub. CABSAT 2024 is poised to unveil the future of content creation and distribution, serving as a platform for the global media, entertainment, and technology industry, attracting participants from over 120 countries.

This year’s event promises to be exceptional, featuring the return of the Content Congress, providing opportunities to explore and share insights on the evolving media landscape; the SATEXPO Summit, facilitating innovation within the satellite and space community and fostering strategic partnerships; and NextGen Content, offering a platform for the region’s best content creators, distributors, and investors. Additionally, exclusive spaces will be provided for engagement, discussion, and innovation within the creator economy and sustainable space utilization.

Integrate ME plays a crucial role in market growth

Following its successful debut in 2023, Integrate Middle East will once again bring together Pro AV and system integration tech leaders, attracting buyers from various sectors across the MENA region. The event will highlight the accelerated development of the Pro AV market, projected to reach USD 396.41 million by 2028, with a CAGR of 8.61 percent from 2024 to 2028. Factors contributing to this growth include increased use of digital signage, the popularity of e-learning, and technological advancements as noted in the Technavio Pro AV Market Analysis. Integrate Middle East will also shed light on advancements in the global smart buildings market, estimated to increase from USD 96 billion in 2023 to USD 408 billion by 2030, according to a report by Market Research Future.

Once again, key topics such as innovation utilization, the metaverse, the future of work, business-critical digital signage, smart buildings, and sustainable design will be discussed at the Integrate Middle East Summit, aligning with the Pro AV industry agenda. Attendees will have the opportunity to gain insights from world-class speakers and industry specialists, maximizing valuable networking opportunities.

CABSAT’s collaboration with Integrate Middle East offers a platform for attendees and exhibitors to explore emerging business opportunities across education, media, entertainment, hospitality, retail, and communication sectors, as well as corporate, events, and real estate industries.

Abhishek Ganapathy, Director of the Dubai World Trade Centre, stated, “We are thrilled to host the 30th edition of CABSAT 2024, coinciding with the second edition of Integrate Middle East, providing a unique platform that brings together leaders in content, broadcast, satellite, media, and entertainment sectors. This event has successfully attracted participants from various sectors, including retail, hospitality, healthcare, education, media, and governments across the MENA region. We anticipate that this collaboration will open up new avenues for technology leaders and integrated solution buyers to explore emerging market trends.”

With a three-decade-long history, CABSAT continues to serve as a platform for business, networking, and knowledge sharing for the MEASA region’s media, content, and digital markets. As the event celebrates its 30th anniversary, it aims to shape the future of content creation and distribution in collaboration with industry leaders and stakeholders.

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