New England Sports Network enhances playout system by leveraging the cloud with Imagine Communications
Imagine Communications has recently announced that NESN, New England Sports Network, has maintained a working relationship with them. The objective of this process has consisted in protecting the media company’s valuable on-air assets by implementing a cloud-based disaster recovery (DR) solution.
NESN is New England’s largest television network and has been ranked by Forbes Magazine in the top 10 most valuable sports business brands in the world in recent years. They broadcasts more than 250 live sports events each year.
The new playout infrastructure featuring Imagine’s Versio optimized in the cloud with AWS will help New England Sports Network to maintain this path. “While the safety of our assets in the air is obviously our top priority, maintaining two air chains would have been prohibitively expensive,” said Kenny Elcock, NESN’s vice president of engineering. “So when Imagine showed us what they had done in the cloud, I knew we were on the right track. What they proposed was simple, didn’t require major changes in workflow or resources, and could be put in place very quickly.”
The new implementation takes the live feeds from stadiums in parallel ― one back to the main playout center and one to the cloud. Using this automated process Imagine ensures commercials and playlists so if there is a failure at any point, the output can be instantly switched to the cloud. The deployed solution will also automate the playlist processing. Control of the changeover, and of live playout, can be implemented from any location with an internet link.