Tedial promotes new leadership to face the challenges of the technology market

Emilio L. Zapata, founder of Tedial, has recently announced that Manuel Martinez has been promoted to Business Development Director of Tedial from his position as Regional Sales Director, Spain; and José Luis Montero has increased his sales management responsibilities from Regional Director of LATAM/Middle East to also include Spain and Portugal. This new hierarchy responds to the company’s intention to develop its next generation Media Integration Platform.

“We are fortunate to have such talented and experienced professionals on our team as the industry transitions to a new era driven by Cloud, AI and SaaS, and the company moves toward a next generation Media Integration Platform”, says Zapata.

Manuel Martinez has assumed the responsibility of developing business and marketing strategies for Tedial’s next generation of services. He will work with Tedial’s senior management, sales and marketing to assess market reach, evaluate opportunities and put best practices in place to build new business channels.

“I am proud that Tedial trusts me to lead this new challenge, aligning the different areas of the company involved in the business development of these next generation services, including sales, marketing and partnerships”, says Manuel Martínez.

José Luis Montero joined Tedial in 2017 as Regional Sales Director, LATAM. His proven track record in strategic planning and customer development led to the rapid expansion of his regional responsibilities to include the Middle East.  Montero will now add Spain and Portugal to his current role, as Manuel Martinez moves into the position of Business Development Director.

“The Spanish and Portuguese markets are extremely important for Tedial and I look forward to attending to the needs of our customers in those regions as well”, has said José Luis Montero.

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