Verizon decides to adopt IP with Lawo technology
Three mc²36 audio production consoles and a Nova37 Hybrid IP/MADI Plug&Play Audio Router from Lawo are the latest acquisitions of Verizon Media, the Verizon digital-media division combining AOL and Yahoo!.
The upgrade covers three studios: Control Room 1 and Control Room 3 broadcast an eight-hour daily program of Yahoo Finance live and ancillary shoots, while Control Room 2 is a general-purpose studio. Along with the mc²36 audio and the Nova 37, the integrator DSI/Blade Media has installed four Lawo A__mic8 microphone interfaces. It is planned to buy two further A__mic8s in the near future.
Renamed Verizon Media Studios (formerly Oath Inc) early in 2019, the renovation and new buildout to the facilities will serve all Verizon Media brands, including Yahoo Finance, Yahoo Sports, Huffpost, Yahoo News, RYOT, Engadget, Tech Crunch and Makers. It includes live broadcast and pre-tape studio content with shared resources across different locations.
Dan Brantigan, Head of Audio at Verizon Media Studios, has explained its experience with Lawo technology: “We are scaling globally and the ease of interconnectivity, strong system engineering team and customer service that Lawo provides has made planning for the future exciting and easy to understand. I’ve been exceedingly impressed with Lawo’s willingness to customize based on client needs, and everybody there seems genuinely excited to work through hurdles and even teach programming and intricacies that other console manufacturers would normally shy away from.”