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ISE 2025 kicks off with expectations of record attendance

The Integrated Systems Europe (ISE) exhibition kicks off its 21st edition stronger than ever. The global reference event for the audiovisual market, which has been held at Barcelona for the past five years, will bring together 1,605 exhibitors from February 4 to 7, 330 of whom are new, across a space of 92,000 square meters, 20% larger than in 2024.

These record numbers are expected to correlate with audience figures, with a 20% increase in registered attendees compared to last year, when nearly 74,000 people ultimately attended. This increase in registrations suggests a historic visitor count, close to 88,000, although it remains to be seen how many will actually attend the event.

The ISE’s managing director, Mike Blackman, reflected on the excitement generated during his inaugural press conference and, while he refrained from providing a forecast for the number of professional attendees, he anticipated that “this year’s edition is expected to be the largest and most enriching to date.”

With these foundations, ISE stands as a privileged platform to explore the trends shaping the audiovisual industry. TM BROADCAST has attended the event to firsthand experience the most notable content and innovations, which it will report on to its readers soon…

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