LiveU’s ability to establish high quality and reliable remote live broadcast and Griiip’s data content solutions for engaging motorsports programming are the core of one of the latest partnerships in the broadcast industry. Both companies have joined forces to boost Griiip’s bet on data-based content solutions that provides deep analysis for fans, drivers and gamers via AI and data management.

It’s not the first collaboration between LiveU and Griiip: they have been providing broadcast solutions for the past two years for events such as the G1 Series across Europe. For this official partnership, the joint products developed will offer a plug & play solution for collecting, editing and distributing live videos, complied with data content for storytelling and enhanced viewer engagement. According to the press release, this “will enrich the broadcasting of Motorsports content like never before.”

Ronen Artman, VP Marketing of LiveU said: “Our collaboration with Griiip has been a true game changer. Together we’ve created a uniquely exhilarating and informative live viewing experience and broadcast solution. We believe that the combined Griiip and LiveU platform will become the motorsport industry standard going forward because of the incredible value it provides.”

Tamir Plachinsky, CEO of Griiip added: “Our platform brings viewers live-action directly from the track or other motorsport venues and intensifies viewers’ experiences. By analyzing the data coming from the vehicles and drivers, we provide all this information to viewers in an engaging, storytelling and easy-to-understand format. Combining our data and viewer engagement solutions with LiveU’s state-of-the-art live HD video experience, we can efficiently deliver truly innovative content, bringing increasing value to media partners, racing leagues, viewers and gamers.”